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	<title>Comments for pfft</title>
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	<link>http://www.pfft.co.uk</link>
	<description>Just another Affiliate Manager</description>
	<pubDate>Thu, 20 Nov 2008 06:26:27 +0000</pubDate>
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		<title>Comment on Interactive Marketing &#038; Advertising Awards 2008 by The Act of Introducing Something New &#124; pfft</title>
		<link>http://www.pfft.co.uk/2008/10/03/internet-marketing-advertising-awards-2008/#comment-115</link>
		<dc:creator>The Act of Introducing Something New &#124; pfft</dc:creator>
		<pubDate>Mon, 17 Nov 2008 15:49:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=80#comment-115</guid>
		<description>[...] catch up, I didn&#8217;t actually mention it here since, but we recently scooped the &#8220;best use of [...]</description>
		<content:encoded><![CDATA[<p>[...] catch up, I didn&#8217;t actually mention it here since, but we recently scooped the &#8220;best use of [...]</p>
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		<title>Comment on Merchant 101 - Your Website by Duncan Popham</title>
		<link>http://www.pfft.co.uk/2008/10/29/merchant-101-your-website/#comment-109</link>
		<dc:creator>Duncan Popham</dc:creator>
		<pubDate>Mon, 03 Nov 2008 15:40:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=141#comment-109</guid>
		<description>Yeah, agree with Stephen. Nice post Chris. I think the point about securing buy-in is particularly critical.</description>
		<content:encoded><![CDATA[<p>Yeah, agree with Stephen. Nice post Chris. I think the point about securing buy-in is particularly critical.</p>
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		<title>Comment on Merchant 101 - Your Website by Stephen Pratley</title>
		<link>http://www.pfft.co.uk/2008/10/29/merchant-101-your-website/#comment-108</link>
		<dc:creator>Stephen Pratley</dc:creator>
		<pubDate>Sun, 02 Nov 2008 21:58:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=141#comment-108</guid>
		<description>Good post Chris,

One more I'd add after some recent experiences is "training". Get someone who won't necessarily be earning from your programme to talk you through the realities of who is likely to promote your programme and how to deal with each type of affiliate to get the best from your programme.

There are a handful of training courses by the likes of e-consultancy and the IDM, and  any attempt to meet affiliates face-to-face before you pick a network won't be wasted.</description>
		<content:encoded><![CDATA[<p>Good post Chris,</p>
<p>One more I&#8217;d add after some recent experiences is &#8220;training&#8221;. Get someone who won&#8217;t necessarily be earning from your programme to talk you through the realities of who is likely to promote your programme and how to deal with each type of affiliate to get the best from your programme.</p>
<p>There are a handful of training courses by the likes of e-consultancy and the IDM, and  any attempt to meet affiliates face-to-face before you pick a network won&#8217;t be wasted.</p>
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		<title>Comment on Vote For Me! by Chris Clarkson</title>
		<link>http://www.pfft.co.uk/2008/10/21/vote-for-me/#comment-106</link>
		<dc:creator>Chris Clarkson</dc:creator>
		<pubDate>Tue, 21 Oct 2008 20:38:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=137#comment-106</guid>
		<description>Cheers Jill &#038; Andy!

Another couple of votes and I reckon we'll have it wrapped up :P</description>
		<content:encoded><![CDATA[<p>Cheers Jill &#038; Andy!</p>
<p>Another couple of votes and I reckon we&#8217;ll have it wrapped up <img src='http://www.pfft.co.uk/wp-includes/images/smilies/icon_razz.gif' alt=':P' class='wp-smiley' /></p>
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		<title>Comment on Vote For Me! by Andy Sears</title>
		<link>http://www.pfft.co.uk/2008/10/21/vote-for-me/#comment-105</link>
		<dc:creator>Andy Sears</dc:creator>
		<pubDate>Tue, 21 Oct 2008 20:05:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=137#comment-105</guid>
		<description>voted too</description>
		<content:encoded><![CDATA[<p>voted too</p>
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		<title>Comment on Vote For Me! by Jill Tovey</title>
		<link>http://www.pfft.co.uk/2008/10/21/vote-for-me/#comment-104</link>
		<dc:creator>Jill Tovey</dc:creator>
		<pubDate>Tue, 21 Oct 2008 15:06:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=137#comment-104</guid>
		<description>voted :)  

good luck</description>
		<content:encoded><![CDATA[<p>voted <img src='http://www.pfft.co.uk/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  </p>
<p>good luck</p>
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		<title>Comment on Vote For Me! by Anything Chris can do, we can do better &#124; Doug's mouthpiece</title>
		<link>http://www.pfft.co.uk/2008/10/21/vote-for-me/#comment-102</link>
		<dc:creator>Anything Chris can do, we can do better &#124; Doug's mouthpiece</dc:creator>
		<pubDate>Tue, 21 Oct 2008 12:22:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=137#comment-102</guid>
		<description>[...] his pitch here, then  and then vote for [...]</description>
		<content:encoded><![CDATA[<p>[...] his pitch here, then  and then vote for [...]</p>
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		<title>Comment on Making An Exhibition Of Ourselves by Chris Clarkson</title>
		<link>http://www.pfft.co.uk/2008/10/17/making-an-exhibition-of-ourselves/#comment-101</link>
		<dc:creator>Chris Clarkson</dc:creator>
		<pubDate>Mon, 20 Oct 2008 11:22:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=110#comment-101</guid>
		<description>As someone asked, the freebies we were giving away at the expo - beach bag, notepads and pens - were from &lt;a href="http://www.ribbonworks.co.uk/" rel="nofollow"&gt;RibbonWorks&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>As someone asked, the freebies we were giving away at the expo - beach bag, notepads and pens - were from <a href="http://www.ribbonworks.co.uk/">RibbonWorks</a></p>
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		<title>Comment on Making An Exhibition Of Ourselves by The big bad A4U Expo wrapup post</title>
		<link>http://www.pfft.co.uk/2008/10/17/making-an-exhibition-of-ourselves/#comment-99</link>
		<dc:creator>The big bad A4U Expo wrapup post</dc:creator>
		<pubDate>Fri, 17 Oct 2008 21:51:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=110#comment-99</guid>
		<description>[...] Expo - it&#8217;s a rap! Why the A4U Expo sucked! A4U Expo Day 2 - by Fraser A4U Expo London 2008 Making an exhibition of ourselves A4U Expo was a [...]</description>
		<content:encoded><![CDATA[<p>[...] Expo - it&#8217;s a rap! Why the A4U Expo sucked! A4U Expo Day 2 - by Fraser A4U Expo London 2008 Making an exhibition of ourselves A4U Expo was a [...]</p>
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		<title>Comment on How We Got Shortlisted by Making An Exhibition Of Ourselves &#124; pfft</title>
		<link>http://www.pfft.co.uk/2008/06/07/how-we-got-shortlisted/#comment-98</link>
		<dc:creator>Making An Exhibition Of Ourselves &#124; pfft</dc:creator>
		<pubDate>Fri, 17 Oct 2008 21:05:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.pfft.co.uk/?p=6#comment-98</guid>
		<description>[...] been said elsewhere, I thought I&#8217;d give you another process story, similar to the one for the a4uAwards. If you&#8217;re considering exhibiting next year for the first time you really should and I hope [...]</description>
		<content:encoded><![CDATA[<p>[...] been said elsewhere, I thought I&#8217;d give you another process story, similar to the one for the a4uAwards. If you&#8217;re considering exhibiting next year for the first time you really should and I hope [...]</p>
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